Nowadays we see them everyday: QR codes in a corner of an advertisement banner. In the photo below you can see how The Pilot Shop, located at Lelystad Airport in the Netherlands creates its first advertisement with a QR code in it. The number of unique visitors will be tracked, and we are very curious for the results!

Today we spotted a QR code on the cover of Trade-a-Plane magazine. It links to the online (mobile) version of the magazine.